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Dursun Delen
Author of "Predictive Analytics: Data Mining, Machine Learning and Data Science for Practitioners" (2nd Edition)
January 10, 2022
Dr. Dursun Delen is the holder of Spears Endowed Chair in Business Administration and Patterson Endowed Chair in Business Analytics. He is the Director of Research for the Center for Health Systems Innovation and Regents Professor of Management Science and Information Systems in the Spears School of Business at Oklahoma State University. He has authored and co-authored more than 140 journal papers and numerous peer-reviewed conference proceeding articles. Dr. Delen's research has appeared in major journals including "Decision Sciences," "Journal of Production Operations Management," "Decision Support Systems," "Communications of the ACM," "Computers and Operations Research," "Computers in Industry," "Journal of the American Medical Informatics Association," "Artificial Intelligence in Medicine," "International Journal of Medical Informatics," "Health Informatics Journal," among others. He has published 11 books and textbooks in the broad area of business intelligence and business analytics. He is often invited to national and international conferences and symposiums for keynote addresses and companies and government agencies for consultancy and education projects on data science or analytics related topics. Dr. Delen serves as chairs conferences, tracks and minitracks at various information systems and analytics conferences. He is currently serving as the editor-in-chief, senior editor, associate editor and editorial board member of more than a dozen academic journals.
Analytics can simply be defined as the discovery of meaningful patterns—new and novel information and knowledge—in data. Because we are living in an era of big data, the analytics definitions are mostly focused on the value proposition of data, which is being created in large volumes and varieties with a high velocity. Business analytics is a special application of analytics that leverages the underlying tools, techniques and principles to develop solutions to ever-so-complex business problems. Firms commonly apply analytics to business data to describe, predict and optimize their business opportunities and maximize their performance. Business analytics is often characterized by three echelons representing the hierarchical nature of the term—descriptive, predictive and prescriptive. Organizations usually start with descriptive analytics, then move into predictive analytics and finally reach prescriptive analytics. Although, this book covers all three echelons of business analytics, its main focus is on predictive analytics techniques in depth.
URL: https://library-dep.okstate.edu/news/celebratingbooks/2022-honorees/dursun-delen
Last Updated: 21 February 2022